Fast Facts - Quick Operator Answers
Fast Facts™ provides foodservice manufacturers with critical information from operators to help build high-impact business plans.
Examples of how Fast Facts™ is used:
- Measure product awareness or usage
- Measure equipment penetration
- Select a brand name or tag line
- Assess prep and handling practices
Custom Research
In addition to product potential measurement, Cognitio conducts custom surveys to address a variety of issues such as:
- Positioning
- Name selection
- Category or customer profiling
- Product acceptability
- Attitude and usage studies
- Advertising refinement
- Ethnography investigation (in-operation observation & interviews)