Product Potential Measurement for the Foodservice IndustryA Beginning Inspired by Industry LeadersSeven leading foodservice manufacturers (Kraft Foods, General Mills, Simplot, Pillsbury, Campbell Soup, Jimmy Dean, and Eskimo Pie) met in 1998 at a Cognitio-led symposium to create a best practices approach to new product development for the foodservice industry. They wanted to create a state-of-the-art process for evaluating new foodservice products, including a standardized screening methodology and a database of test results to help separate the winners from the losers. This direction-setting conference resulted in the creation of Cognitios product potential measurement tools now in use nationwide by major manufacturers. Product Potential Measurement ToolsConTEST - for new product concept screeningIn-Ops Trial - for in-operation product testing Normative Databases - to help separate the winners from the losers |
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2008 FoodservicElite Ranking Study by Cognitio and Cannondale Now Available
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Foodservice Innovation Leaders 2010 Scorecard
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![]() Featured Keynote Speaker at the NACUFS ConferenceCindy Palmer, Cognitio co-founder, was honored as the keynote speaker at the National Association of College and University Food Service Conference in Toronto in July 2006. Ms. Palmer was also the keynote speaker at the IFMA/IFDA annual President's conference in Phoenix in 2004. Successful New Products…What Does It Take?Click here to read |
Cognitio Successes
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