Normative Databases
The Success Predictor™

Cognitio’s normative databases raise product potential measurement to a new level in the world of foodservice.

Test scores from both ConTEST™ (concept screening) and In-Ops Trial™ (product testing) are entered into normative databases which help separate winners from losers.

There are nearly 900 concepts and products to compare against in Cognitio’s normative database.

Based upon analysis of new products already taken to market that were previously tested, the Success Predictor™ predicts the probability of in-market success at the concept screening and product testing stages.
 
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